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The DTC Insider

Nov 24, 2023

Today is the day. Black Friday is here!
 
It's the day brands have been waiting the whole year.
 
And since we know that today the attention of e-commerce brands and marketers will be all over the place, we'll just keep this one short & sweet with a last-minute Black Friday Checklist.
 
In this episode...
 


Nov 17, 2023

Black Friday is only 1 week away!
 
In this episode of The DTC Insider podcast, Florencia Kolyvakis and Brian Roisentul discuss the latest news in the e-commerce space and how brands can leverage them.
 
In this episode...
  • Shop Amazon Directly from Facebook & Instagram Ads
  • Meta's New Flexible Ad...


Nov 10, 2023

We continue with the episode series on tips to make the most out of this commercial season.
 
In this one, Florencia Kolyvakis and Brian Roisentul discuss tactical tips for brands to leverage paid ads and email marketing.
 
In this episode...
 
  • Paid ads strategy for Black Friday
  • Email marketing strategy...


Nov 3, 2023

We're only a few weeks away from Black Friday!

That's why in this episode, Florencia Kolyvakis and Brian Roisentul discuss how brands can get ready.
 
 
 
In this episode...
  • Meta's Budget Scheduling Feature
  • Shopify Report on Holiday Shoppers
  • Holiday Shopper Purchase Timing and Spending Habits
  • Q4...